{"id":787,"date":"2023-06-30T01:33:56","date_gmt":"2023-06-30T00:33:56","guid":{"rendered":"https:\/\/bs.xl.pt\/branded-content\/?page_id=787"},"modified":"2024-09-27T11:40:44","modified_gmt":"2024-09-27T10:40:44","slug":"awards-2023","status":"publish","type":"page","link":"https:\/\/bs.xl.pt\/branded-content\/awards-2023\/","title":{"rendered":"Awards 2023"},"content":{"rendered":"\n<p>A <strong>BCMA \u2013 Branded Content Marketing Association Portugal<\/strong> e o grupo <strong>Cofina<\/strong> lan\u00e7am o&nbsp;<strong>Branded Content Awards, <\/strong>um novo pr\u00e9mio com o objetivo de reconhecer a criatividade e a excel\u00eancia das iniciativas de <em>branded content<\/em> de Portugal, incentivando o talento dos profissionais que desenvolvem projetos de <em>branded content<\/em> e <em>brand storytelling<\/em>.<\/p>\n\n\n<\/div><div class=\"youtube uk-container uk-margin-medium-top\"><iframe width=\"1280\" height=\"720\" src=\"\/\/www.youtube.com\/embed\/4Pcbs8C6OQY?showinfo=0\" frameborder=\"0\" allowfullscreen data-uk-responsive loading=\"lazy\"><\/iframe><\/div><div class=\"uk-container uk-container-small uk-margin-medium-top\">\n\n\n\n<p>Este pr\u00e9mio destina-se a <strong>marcas<\/strong>, <strong>ag\u00eancias de criatividade<\/strong>, <strong>ag\u00eancias de meios<\/strong> e <strong>produtoras <\/strong>que pretendam potenciar o valor das suas marcas e das marcas dos seus parceiros, afirmando-se com trabalhos inspiradores.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\">Categorias a concurso<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Comunica\u00e7\u00e3o Integrada<\/li>\n\n\n\n<li><em>Brand Experience<\/em><\/li>\n\n\n\n<li><em>Work for Good<\/em><\/li>\n\n\n\n<li><em>Power of Storytelling<\/em><\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\">Crit\u00e9rios de avalia\u00e7\u00e3o das candidaturas<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Excel\u00eancia criativa<\/li>\n\n\n\n<li>Resultados<\/li>\n\n\n\n<li>Relev\u00e2ncia<\/li>\n\n\n\n<li>Originalidade<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><p>[application_costs_table]<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\">Candidaturas em bloco<\/h4>\n\n\n\n<p class=\"uk-text-smaller\">Os descontos s\u00e3o v\u00e1lidos para candidaturas feitas pela mesma empresa e independentemente do n\u00famero de categorias a que se candidata.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>10% at\u00e9 3 candidaturas (*)<\/li>\n\n\n\n<li>15% at\u00e9 5 candidaturas (*)<\/li>\n\n\n\n<li>20% em 6 ou mais candidaturas (*)<\/li>\n<\/ul>\n\n\n\n<p class=\"uk-text-smaller uk-text-muted\">(*) A primeira candidatura n\u00e3o beneficia de qualquer desconto. As restantes candidaturas est\u00e3o abrangidas pelos patamares estabelecidos (i.e. 2 candidaturas = 10% desconto).<\/p>\n<\/div>\n<\/div>\n\n\n\n<p>Submeta j\u00e1 os seus projetos mais inspiradores. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>A <b>BCMA \u2013 Branded Content Marketing Association Portugal<\/b> e o grupo <b>Cofina<\/b> lan\u00e7am o\u00a0<b>Branded Content Awards<\/b>, um novo pr\u00e9mio com o objetivo de reconhecer a criatividade e a excel\u00eancia das iniciativas de <i>branded content<\/i> de Portugal.<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-787","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/bs.xl.pt\/branded-content\/wp-json\/wp\/v2\/pages\/787","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bs.xl.pt\/branded-content\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/bs.xl.pt\/branded-content\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/bs.xl.pt\/branded-content\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/bs.xl.pt\/branded-content\/wp-json\/wp\/v2\/comments?post=787"}],"version-history":[{"count":9,"href":"https:\/\/bs.xl.pt\/branded-content\/wp-json\/wp\/v2\/pages\/787\/revisions"}],"predecessor-version":[{"id":1879,"href":"https:\/\/bs.xl.pt\/branded-content\/wp-json\/wp\/v2\/pages\/787\/revisions\/1879"}],"wp:attachment":[{"href":"https:\/\/bs.xl.pt\/branded-content\/wp-json\/wp\/v2\/media?parent=787"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}