{"id":2028,"date":"2025-07-04T18:04:31","date_gmt":"2025-07-04T17:04:31","guid":{"rendered":"https:\/\/bs.xl.pt\/branded-content\/?p=2028"},"modified":"2025-07-04T18:06:32","modified_gmt":"2025-07-04T17:06:32","slug":"o-futuro-do-marketing-contar-boas-historias-ao-publico","status":"publish","type":"post","link":"https:\/\/bs.xl.pt\/branded-content\/noticias\/o-futuro-do-marketing-contar-boas-historias-ao-publico\/","title":{"rendered":"O futuro do marketing: contar boas hist\u00f3rias ao p\u00fablico"},"content":{"rendered":"\n<p>Patr\u00edcia Weiss, chairwoman da BCMA Portugal, referiu que nesta 2.\u00aa edi\u00e7\u00e3o chegaram projetos \u201ccom mais ADN de branded content\u201d. O balan\u00e7o desta iniciativa da Branded Content Marketing Association Portugal (BCMA Portugal), em parceria com a Medialivre, foi muito positivo.<\/p>\n\n\n\n<p>Leia o conte\u00fado na \u00edntegra <a href=\"https:\/\/www.jornaldenegocios.pt\/c-studio\/branded-content\/detalhe\/o-futuro-do-marketing-contar-boas-historias-ao-publico\" target=\"_blank\" rel=\"noreferrer noopener\">aqui<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Patr\u00edcia Weiss, chairwoman da BCMA Portugal, referiu que nesta 2.\u00aa edi\u00e7\u00e3o chegaram projetos \u201ccom mais ADN de branded content\u201d. O balan\u00e7o desta iniciativa da Branded Content Marketing Association Portugal (BCMA Portugal), em parceria com a Medialivre, foi muito positivo. Leia o conte\u00fado na \u00edntegra aqui.<\/p>\n","protected":false},"author":29,"featured_media":2031,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[226,202,220],"class_list":["post-2028","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","tag-2a-edicao","tag-bcma","tag-vencedores"],"_links":{"self":[{"href":"https:\/\/bs.xl.pt\/branded-content\/wp-json\/wp\/v2\/posts\/2028","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bs.xl.pt\/branded-content\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bs.xl.pt\/branded-content\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bs.xl.pt\/branded-content\/wp-json\/wp\/v2\/users\/29"}],"replies":[{"embeddable":true,"href":"https:\/\/bs.xl.pt\/branded-content\/wp-json\/wp\/v2\/comments?post=2028"}],"version-history":[{"count":1,"href":"https:\/\/bs.xl.pt\/branded-content\/wp-json\/wp\/v2\/posts\/2028\/revisions"}],"predecessor-version":[{"id":2037,"href":"https:\/\/bs.xl.pt\/branded-content\/wp-json\/wp\/v2\/posts\/2028\/revisions\/2037"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bs.xl.pt\/branded-content\/wp-json\/wp\/v2\/media\/2031"}],"wp:attachment":[{"href":"https:\/\/bs.xl.pt\/branded-content\/wp-json\/wp\/v2\/media?parent=2028"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bs.xl.pt\/branded-content\/wp-json\/wp\/v2\/categories?post=2028"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bs.xl.pt\/branded-content\/wp-json\/wp\/v2\/tags?post=2028"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}