{"id":54,"date":"2026-02-23T16:34:12","date_gmt":"2026-02-23T16:34:12","guid":{"rendered":"https:\/\/bs.xl.pt\/de-portugal-para-o-mundo\/?p=54"},"modified":"2026-04-27T12:56:17","modified_gmt":"2026-04-27T11:56:17","slug":"polo","status":"publish","type":"post","link":"https:\/\/bs.xl.pt\/de-portugal-para-o-mundo\/episodios\/polo\/","title":{"rendered":"Polo"},"content":{"rendered":"\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"><div class=\"uk-width-1-1 uk-margin-medium\"><iframe class=\"uk-width-1-1 border-radius no-border responsive-video\" width=\"1200\" height=\"675\" src=\"\/\/www.youtube.com\/embed\/4C1yt0cQ-7Q?showinfo=0\" frameborder=\"0\" allowfullscreen data-uk-responsive loading=\"lazy\" referrerpolicy=\"no-referrer-when-downgrade\" title=\"\"><\/iframe><\/div>\n\n\n\n<p>Num setor altamente tecnol\u00f3gico e dominado por grandes players internacionais, a POLO afirma-se como um caso singular. A partir de Vila Real, a empresa portuguesa desenvolve e produz lentes oft\u00e1lmicas h\u00e1 mais de seis d\u00e9cadas, mantendo uma caracter\u00edstica distintiva no panorama europeu: \u00e9 a \u00fanica fabricante de lentes de vidro no continente.<\/p>\n\n\n\n<p>Fundada com uma voca\u00e7\u00e3o internacional desde a origem, a POLO construiu um percurso em que tradi\u00e7\u00e3o industrial, inova\u00e7\u00e3o tecnol\u00f3gica e conhecimento cient\u00edfico se cruzam para responder \u00e0s necessidades de um mercado em constante transforma\u00e7\u00e3o. Hoje, exporta para v\u00e1rios pa\u00edses europeus e continua a posicionar-se como uma refer\u00eancia no setor \u00f3tico.<\/p>\n\n\n\n<p>Este percurso \u00e9 retratado no \u00faltimo epis\u00f3dio da s\u00e9rie&nbsp;<strong>\u201cDe Portugal para o Mundo\u201d<\/strong>, conduzida por Diana Pereira, que ao longo de seis epis\u00f3dios percorreu o pa\u00eds para dar a conhecer empresas portuguesas com impacto global. Em Vila Real, a conversa com Diogo Ferreira da Silva, diretor comercial da POLO, e Nat\u00e1lia Sim\u00f5es, administradora e diretora financeira da POLO, revela como uma empresa com ra\u00edzes locais se tornou um player relevante num setor altamente especializado.<\/p>\n\n\n<div class=\"uk-inline uk-margin full-width\"><img decoding=\"async\" src=\"https:\/\/cdn.xl.pt\/bs\/uploads\/sites\/243\/2026\/03\/0S0A49230S0A4923.jpg\" alt=\"Polo\" loading=\"lazy\" \/><\/div><p class=\"uk-hidden@s uk-text-small uk-text-muted uk-margin-small-top uk-margin-medium-bottom uk-text-left\"><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\"><strong>Uma empresa que nasceu para exportar<\/strong><\/h2>\n\n\n\n<p>A dimens\u00e3o internacional da POLO n\u00e3o \u00e9 um resultado recente. Est\u00e1 na origem do projeto. A localiza\u00e7\u00e3o da f\u00e1brica, junto \u00e0 esta\u00e7\u00e3o ferrovi\u00e1ria de Vila Real, refletia desde cedo essa ambi\u00e7\u00e3o.<\/p>\n\n\n\n<p>\u201cA POLO, ali\u00e1s, nasceu para a exporta\u00e7\u00e3o. N\u00f3s estamos em Vila Real porque estabelecemos a f\u00e1brica da POLO junto \u00e0 esta\u00e7\u00e3o, onde chegavam as mat\u00e9rias-primas e depois export\u00e1vamos\u201d, conta Diogo Ferreira da Silva.<\/p>\n\n\n\n<p>Esta l\u00f3gica mant\u00e9m-se at\u00e9 hoje, ainda que com novas din\u00e2micas de mercado. \u201cHoje representa cerca de 20% do nosso neg\u00f3cio. Exportamos basicamente para toda a Europa.\u201d<\/p>\n\n\n\n<p>Num setor competitivo, a diferencia\u00e7\u00e3o passa tamb\u00e9m pela especializa\u00e7\u00e3o. \u201cA POLO \u00e9 a \u00fanica fabricante europeia que fabrica lentes de vidro. Mais ningu\u00e9m na Europa fabrica lentes de vidro. Portanto, \u00e9 uma grande mais-valia para a POLO\u201d, acrescenta o respons\u00e1vel.<\/p>\n\n\n\n<p>Este posicionamento refor\u00e7a a relev\u00e2ncia da empresa no mercado europeu e demonstra a capacidade da ind\u00fastria portuguesa em nichos de alta especializa\u00e7\u00e3o.<\/p>\n\n\n<div class=\"uk-padding-large uk-position-relative uk-text-center  uk-light custom-quotation-wrapper full-width\">\r\n        <div class=\"uk-position-center\" style=\"z-index: 0;\">\r\n            <svg width=\"90\" height=\"71\" viewBox=\"0 0 90 71\" class=\"quote\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\r\n              <path d=\"M90 22.4804C90 32.3266 88.2318 38.1395 82.4558 47.5706C76.5029 57.1796 64.833 66.6107 56.3458 71L53.6346 65.721C60.943 60.5013 65.6582 56.4085 70.8448 46.3843C72.3183 43.5372 73.1434 41.0459 73.6149 38.792C72.4951 39.0292 71.2574 39.1479 70.0196 39.1479C59.2927 39.1479 50.6287 30.3693 50.6287 19.5739C50.6287 8.77861 59.2927 0 70.0196 0C78.9194 0 86.4636 6.05013 88.7033 14.3542C89.5285 16.7268 90 19.396 90 22.4804Z\" fill=\"#2D2D2D\"\/>\r\n              <path d=\"M39.3713 22.4804C39.3713 32.3266 37.6031 38.1395 31.8271 47.5706C25.8743 57.1796 14.2043 66.6107 5.71709 71L3.00589 65.721C10.3143 60.5013 15.0295 56.4085 20.2161 46.3843C21.6896 43.5372 22.5147 41.0459 22.9862 38.792C21.8664 39.0292 20.6287 39.1479 19.391 39.1479C8.66405 39.1479 0 30.3693 0 19.5739C0 8.77861 8.66405 0 19.391 0C28.2908 0 35.835 6.05013 38.0747 14.3542C38.8998 16.7268 39.3713 19.396 39.3713 22.4804Z\" fill=\"#2D2D2D\"\/>\r\n            <\/svg>\r\n        <\/div>\r\n      <blockquote class=\"uk-container uk-padding uk-container-small uk-position-relative\" style=\"z-index: 1; border: none; padding: 0;\"><div class=\" uk-text-bold uk-margin-small-bottom\"><span>A POLO \u00e9 a \u00fanica fabricante europeia que fabrica lentes de vidro. \u00c9 uma mais-valia.<\/span><\/div><span><cite>Diogo Ferreira da Silva, diretor comercial da POLO<\/cite><\/span><\/blockquote><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\"><strong>Responder aos desafios da vis\u00e3o moderna<\/strong><\/h2>\n\n\n\n<p>A evolu\u00e7\u00e3o dos h\u00e1bitos de consumo e da tecnologia trouxe novos desafios \u00e0 sa\u00fade visual. O aumento do tempo passado em frente a ecr\u00e3s exige solu\u00e7\u00f5es adaptadas a estas novas realidades.<\/p>\n\n\n\n<p>\u201cA vida moderna traz aqui alguns constrangimentos \u00e0 nossa vis\u00e3o. Portanto, a sa\u00fade visual \u00e9 muito importante\u201d, come\u00e7a por explicar o diretor comercial da POLO.<\/p>\n\n\n\n<p>A POLO tem vindo a desenvolver solu\u00e7\u00f5es espec\u00edficas para estas necessidades. \u201cA POLO desenvolveu lentes especialmente para quem trabalha muito tempo ao computador. S\u00e3o lentes que protegem dos raios da luz azul, exatamente para se adaptar a estas novas necessidades.\u201d<\/p>\n\n\n\n<p>Esta capacidade de adapta\u00e7\u00e3o \u00e9 um dos pilares da estrat\u00e9gia da empresa. \u201cHoje em dia, verifica-se cada vez mais que h\u00e1 muita aten\u00e7\u00e3o com a sa\u00fade visual.\u201d<\/p>\n\n\n<div class=\"uk-position-relative uk-margin\" data-uk-slider>\n<div class=\"uk-position-relative\">\n<div class=\"uk-slider-container\" >\n<ul class=\"uk-slider-items uk-child-width-1-1 uk-child-width-1-2@s uk-child-width-1-3@m uk-grid uk-grid-small\">\n<li>\n<div class=\"uk-panel border-radius uk-overflow-hidden uk-position-relative gallery-vertical-card\">\n<img decoding=\"async\" id=\"1308\" src=\"https:\/\/cdn.xl.pt\/bs\/uploads\/sites\/243\/2026\/03\/0S0A52300S0A5230.jpg\" alt=\"\" class=\"vertical-img border-radius\" style=\"aspect-ratio: 3\/4; object-fit: cover; width: 100%;\" \/>\n<\/div>\n<\/li>\n<li>\n<div class=\"uk-panel border-radius uk-overflow-hidden uk-position-relative gallery-vertical-card\">\n<img decoding=\"async\" id=\"1350\" src=\"https:\/\/cdn.xl.pt\/bs\/uploads\/sites\/243\/2026\/03\/0S0A53600S0A5360.jpg\" alt=\"\" class=\"vertical-img border-radius\" style=\"aspect-ratio: 3\/4; object-fit: cover; width: 100%;\" \/>\n<\/div>\n<\/li>\n<li>\n<div class=\"uk-panel border-radius uk-overflow-hidden uk-position-relative gallery-vertical-card\">\n<img decoding=\"async\" id=\"1311\" src=\"https:\/\/cdn.xl.pt\/bs\/uploads\/sites\/243\/2026\/03\/0S0A52340S0A5234.jpg\" alt=\"\" class=\"vertical-img border-radius\" style=\"aspect-ratio: 3\/4; object-fit: cover; width: 100%;\" \/>\n<\/div>\n<\/li>\n<\/ul>\n<\/div>\n<a class=\"uk-position-center-left-out uk-slidenav-large uk-visible@s\" style=\"margin-right: 20px;\" href=\"#\" data-uk-slidenav-previous data-uk-slider-item=\"previous\"><\/a>\n<a class=\"uk-position-center-right-out uk-slidenav-large uk-visible@s\" style=\"margin-left: 20px;\" href=\"#\" data-uk-slidenav-next data-uk-slider-item=\"next\"><\/a>\n<\/div>\n<div class=\"uk-margin-top uk-flex uk-flex-center\">\n<ul class=\"uk-slider-nav uk-dotnav\"><\/ul>\n<\/div>\n<\/div>\n\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\"><strong>Inova\u00e7\u00e3o como ADN<\/strong><\/h2>\n\n\n\n<p>Apesar da sua localiza\u00e7\u00e3o fora dos grandes centros industriais, a POLO construiu uma cultura fortemente orientada para a inova\u00e7\u00e3o. \u201cA POLO tem-se sempre estabelecido como uma empresa que \u00e9 muito virada para a inova\u00e7\u00e3o.\u201d<\/p>\n\n\n\n<p>Essa inova\u00e7\u00e3o traduz-se em produtos diferenciados e solu\u00e7\u00f5es espec\u00edficas para diferentes necessidades. \u201cSomos a \u00fanica empresa em Portugal que tem uma lente para diab\u00e9ticos\u201d, revela.<\/p>\n\n\n\n<p>A empresa desenvolve tamb\u00e9m lentes adaptadas \u00e0 condu\u00e7\u00e3o. \u201cTemos tamb\u00e9m uma lente drive, portanto, para quem conduz. Protege contra os encandeamentos, aumenta o campo de vis\u00e3o.\u201d<\/p>\n\n\n\n<p>Estas solu\u00e7\u00f5es refletem uma abordagem centrada no utilizador e na aplica\u00e7\u00e3o pr\u00e1tica da tecnologia.<\/p>\n\n\n<div class=\"uk-position-relative uk-margin\" data-uk-slider>\n<div class=\"uk-position-relative\">\n<div class=\"uk-slider-container\" >\n<ul class=\"uk-slider-items uk-child-width-1-1 uk-child-width-1-2@s uk-child-width-1-3@m uk-grid uk-grid-small\">\n<li>\n<div class=\"uk-panel border-radius uk-overflow-hidden uk-position-relative gallery-vertical-card\">\n<img decoding=\"async\" id=\"1329\" src=\"https:\/\/cdn.xl.pt\/bs\/uploads\/sites\/243\/2026\/03\/0S0A52880S0A5288.jpg\" alt=\"\" class=\"vertical-img border-radius\" style=\"aspect-ratio: 3\/4; object-fit: cover; width: 100%;\" \/>\n<\/div>\n<\/li>\n<li>\n<div class=\"uk-panel border-radius uk-overflow-hidden uk-position-relative gallery-vertical-card\">\n<img decoding=\"async\" id=\"1326\" src=\"https:\/\/cdn.xl.pt\/bs\/uploads\/sites\/243\/2026\/03\/0S0A52810S0A5281.jpg\" alt=\"\" class=\"vertical-img border-radius\" style=\"aspect-ratio: 3\/4; object-fit: cover; width: 100%;\" \/>\n<\/div>\n<\/li>\n<li>\n<div class=\"uk-panel border-radius uk-overflow-hidden uk-position-relative gallery-vertical-card\">\n<img decoding=\"async\" id=\"1350\" src=\"https:\/\/cdn.xl.pt\/bs\/uploads\/sites\/243\/2026\/03\/0S0A53600S0A5360.jpg\" alt=\"\" class=\"vertical-img border-radius\" style=\"aspect-ratio: 3\/4; object-fit: cover; width: 100%;\" \/>\n<\/div>\n<\/li>\n<\/ul>\n<\/div>\n<a class=\"uk-position-center-left-out uk-slidenav-large uk-visible@s\" style=\"margin-right: 20px;\" href=\"#\" data-uk-slidenav-previous data-uk-slider-item=\"previous\"><\/a>\n<a class=\"uk-position-center-right-out uk-slidenav-large uk-visible@s\" style=\"margin-left: 20px;\" href=\"#\" data-uk-slidenav-next data-uk-slider-item=\"next\"><\/a>\n<\/div>\n<div class=\"uk-margin-top uk-flex uk-flex-center\">\n<ul class=\"uk-slider-nav uk-dotnav\"><\/ul>\n<\/div>\n<\/div>\n\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\"><strong>Conhecimento cient\u00edfico e desenvolvimento tecnol\u00f3gico<\/strong><\/h2>\n\n\n\n<p>A inova\u00e7\u00e3o na POLO n\u00e3o acontece isoladamente. A empresa mant\u00e9m uma liga\u00e7\u00e3o estreita com o sistema cient\u00edfico nacional. \u201cTrabalhamos muito com a Universidade de Tr\u00e1s-os-Montes, tamb\u00e9m com a Funda\u00e7\u00e3o para a Ci\u00eancia e Tecnologia.\u201d<\/p>\n\n\n\n<p>Esta articula\u00e7\u00e3o entre ind\u00fastria e investiga\u00e7\u00e3o permite desenvolver solu\u00e7\u00f5es avan\u00e7adas e explorar novas aplica\u00e7\u00f5es. \u201cJ\u00e1 desenvolvemos algumas lentes para o espa\u00e7o, para telesc\u00f3pios.\u201d<\/p>\n\n\n\n<p>Este tipo de projetos evidencia o n\u00edvel de sofistica\u00e7\u00e3o tecnol\u00f3gica alcan\u00e7ado pela empresa.<\/p>\n\n\n<div class=\"uk-position-relative uk-margin\" data-uk-slider>\n<div class=\"uk-position-relative\">\n<div class=\"uk-slider-container\" >\n<ul class=\"uk-slider-items uk-child-width-1-1 uk-child-width-1-2@s uk-child-width-1-3@m uk-grid uk-grid-small\">\n<li>\n<div class=\"uk-panel border-radius uk-overflow-hidden uk-position-relative gallery-vertical-card\">\n<img decoding=\"async\" id=\"1359\" src=\"https:\/\/cdn.xl.pt\/bs\/uploads\/sites\/243\/2026\/03\/0S0A54070S0A5407.jpg\" alt=\"\" class=\"vertical-img border-radius\" style=\"aspect-ratio: 3\/4; object-fit: cover; width: 100%;\" \/>\n<\/div>\n<\/li>\n<li>\n<div class=\"uk-panel border-radius uk-overflow-hidden uk-position-relative gallery-vertical-card\">\n<img decoding=\"async\" id=\"1362\" src=\"https:\/\/cdn.xl.pt\/bs\/uploads\/sites\/243\/2026\/03\/0S0A54120S0A5412.jpg\" alt=\"\" class=\"vertical-img border-radius\" style=\"aspect-ratio: 3\/4; object-fit: cover; width: 100%;\" \/>\n<\/div>\n<\/li>\n<li>\n<div class=\"uk-panel border-radius uk-overflow-hidden uk-position-relative gallery-vertical-card\">\n<img decoding=\"async\" id=\"1353\" src=\"https:\/\/cdn.xl.pt\/bs\/uploads\/sites\/243\/2026\/03\/0S0A53750S0A5375.jpg\" alt=\"\" class=\"vertical-img border-radius\" style=\"aspect-ratio: 3\/4; object-fit: cover; width: 100%;\" \/>\n<\/div>\n<\/li>\n<\/ul>\n<\/div>\n<a class=\"uk-position-center-left-out uk-slidenav-large uk-visible@s\" style=\"margin-right: 20px;\" href=\"#\" data-uk-slidenav-previous data-uk-slider-item=\"previous\"><\/a>\n<a class=\"uk-position-center-right-out uk-slidenav-large uk-visible@s\" style=\"margin-left: 20px;\" href=\"#\" data-uk-slidenav-next data-uk-slider-item=\"next\"><\/a>\n<\/div>\n<div class=\"uk-margin-top uk-flex uk-flex-center\">\n<ul class=\"uk-slider-nav uk-dotnav\"><\/ul>\n<\/div>\n<\/div>\n\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\"><strong>Sessenta anos de transforma\u00e7\u00e3o<\/strong><\/h2>\n\n\n\n<p>Ao longo de mais de seis d\u00e9cadas, o setor \u00f3tico sofreu uma evolu\u00e7\u00e3o profunda. A POLO acompanhou essa transforma\u00e7\u00e3o, adaptando processos, materiais e tecnologia.<\/p>\n\n\n\n<p>\u201cDe h\u00e1 60 anos a esta parte tudo mudou, desde os materiais, os processos de fabrico, a pr\u00f3pria tecnologia que nos est\u00e1 dispon\u00edvel\u201d, explica Nat\u00e1lia Sim\u00f5es, administradora e diretora financeira da POLO.<\/p>\n\n\n\n<p>Hoje, a produ\u00e7\u00e3o \u00e9 altamente personalizada. \u201cPermite fazer lentes completamente personalizadas, adequadas \u00e0s caracter\u00edsticas individualizadas de cada paciente.\u201d<\/p>\n\n\n\n<p>Este n\u00edvel de personaliza\u00e7\u00e3o representa um salto qualitativo significativo face ao passado.<\/p>\n\n\n<div class=\"uk-position-relative uk-margin\" data-uk-slider>\n<div class=\"uk-position-relative\">\n<div class=\"uk-slider-container\" >\n<ul class=\"uk-slider-items uk-child-width-1-1 uk-child-width-1-2@s uk-child-width-1-3@m uk-grid uk-grid-small\">\n<li>\n<div class=\"uk-panel border-radius uk-overflow-hidden uk-position-relative gallery-vertical-card\">\n<img decoding=\"async\" id=\"1320\" src=\"https:\/\/cdn.xl.pt\/bs\/uploads\/sites\/243\/2026\/03\/0S0A52690S0A5269.jpg\" alt=\"\" class=\"vertical-img border-radius\" style=\"aspect-ratio: 3\/4; object-fit: cover; width: 100%;\" \/>\n<\/div>\n<\/li>\n<li>\n<div class=\"uk-panel border-radius uk-overflow-hidden uk-position-relative gallery-vertical-card\">\n<img decoding=\"async\" id=\"1314\" src=\"https:\/\/cdn.xl.pt\/bs\/uploads\/sites\/243\/2026\/03\/0S0A52620S0A5262.jpg\" alt=\"\" class=\"vertical-img border-radius\" style=\"aspect-ratio: 3\/4; object-fit: cover; width: 100%;\" \/>\n<\/div>\n<\/li>\n<li>\n<div class=\"uk-panel border-radius uk-overflow-hidden uk-position-relative gallery-vertical-card\">\n<img decoding=\"async\" id=\"1332\" src=\"https:\/\/cdn.xl.pt\/bs\/uploads\/sites\/243\/2026\/03\/0S0A52940S0A5294.jpg\" alt=\"\" class=\"vertical-img border-radius\" style=\"aspect-ratio: 3\/4; object-fit: cover; width: 100%;\" \/>\n<\/div>\n<\/li>\n<\/ul>\n<\/div>\n<a class=\"uk-position-center-left-out uk-slidenav-large uk-visible@s\" style=\"margin-right: 20px;\" href=\"#\" data-uk-slidenav-previous data-uk-slider-item=\"previous\"><\/a>\n<a class=\"uk-position-center-right-out uk-slidenav-large uk-visible@s\" style=\"margin-left: 20px;\" href=\"#\" data-uk-slidenav-next data-uk-slider-item=\"next\"><\/a>\n<\/div>\n<div class=\"uk-margin-top uk-flex uk-flex-center\">\n<ul class=\"uk-slider-nav uk-dotnav\"><\/ul>\n<\/div>\n<\/div>\n\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\"><strong>Qualidade, design e experi\u00eancia visual<\/strong><\/h2>\n\n\n\n<p>Na \u00f3tica, o design n\u00e3o \u00e9 apenas uma quest\u00e3o est\u00e9tica. Est\u00e1 diretamente ligado \u00e0 experi\u00eancia do utilizador e \u00e0 qualidade da vis\u00e3o.<\/p>\n\n\n\n<p>\u201cComo as lentes s\u00e3o personalizadas para cada indiv\u00edduo, a nossa preocupa\u00e7\u00e3o fundamental \u00e9 criar lentes com maior durabilidade, que permitam maior transpar\u00eancia.\u201d<\/p>\n\n\n\n<p>A redu\u00e7\u00e3o de reflexos e a melhoria da nitidez s\u00e3o fatores essenciais. \u201cPermitem uma melhor qualidade visual e conforto visual e uma melhor est\u00e9tica\u201d, explica a respons\u00e1vel.<\/p>\n\n\n\n<p>Esta abordagem refor\u00e7a a ideia de que tecnologia e design caminham juntos quando est\u00e3o ao servi\u00e7o da fun\u00e7\u00e3o.<\/p>\n\n\n<div class=\"uk-padding-large uk-position-relative uk-text-center  uk-light custom-quotation-wrapper full-width\">\r\n        <div class=\"uk-position-center\" style=\"z-index: 0;\">\r\n            <svg width=\"90\" height=\"71\" viewBox=\"0 0 90 71\" class=\"quote\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\r\n              <path d=\"M90 22.4804C90 32.3266 88.2318 38.1395 82.4558 47.5706C76.5029 57.1796 64.833 66.6107 56.3458 71L53.6346 65.721C60.943 60.5013 65.6582 56.4085 70.8448 46.3843C72.3183 43.5372 73.1434 41.0459 73.6149 38.792C72.4951 39.0292 71.2574 39.1479 70.0196 39.1479C59.2927 39.1479 50.6287 30.3693 50.6287 19.5739C50.6287 8.77861 59.2927 0 70.0196 0C78.9194 0 86.4636 6.05013 88.7033 14.3542C89.5285 16.7268 90 19.396 90 22.4804Z\" fill=\"#2D2D2D\"\/>\r\n              <path d=\"M39.3713 22.4804C39.3713 32.3266 37.6031 38.1395 31.8271 47.5706C25.8743 57.1796 14.2043 66.6107 5.71709 71L3.00589 65.721C10.3143 60.5013 15.0295 56.4085 20.2161 46.3843C21.6896 43.5372 22.5147 41.0459 22.9862 38.792C21.8664 39.0292 20.6287 39.1479 19.391 39.1479C8.66405 39.1479 0 30.3693 0 19.5739C0 8.77861 8.66405 0 19.391 0C28.2908 0 35.835 6.05013 38.0747 14.3542C38.8998 16.7268 39.3713 19.396 39.3713 22.4804Z\" fill=\"#2D2D2D\"\/>\r\n            <\/svg>\r\n        <\/div>\r\n      <blockquote class=\"uk-container uk-padding uk-container-small uk-position-relative\" style=\"z-index: 1; border: none; padding: 0;\"><div class=\" uk-text-bold uk-margin-small-bottom\"><span>Como as lentes s\u00e3o personalizadas para cada indiv\u00edduo, a nossa preocupa\u00e7\u00e3o fundamental \u00e9 criar lentes com maior durabilidade, que permitam maior transpar\u00eancia.<\/span><\/div><span><cite>Nat\u00e1lia Sim\u00f5es, administradora e diretora financeira da POLO<\/cite><\/span><\/blockquote><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\"><strong>Ver melhor para decidir melhor<\/strong><\/h2>\n\n\n\n<p>A liga\u00e7\u00e3o entre vis\u00e3o e decis\u00e3o \u00e9 particularmente evidente no contexto da condu\u00e7\u00e3o. Ver melhor significa reagir melhor, antecipar riscos e aumentar a seguran\u00e7a.<\/p>\n\n\n\n<p>No epis\u00f3dio, essa rela\u00e7\u00e3o \u00e9 explorada atrav\u00e9s da experi\u00eancia de condu\u00e7\u00e3o. Conseguir perceber bem a luz, ter visibilidade e o que temos \u00e0 frente faz toda a diferen\u00e7a na hora de tomar decis\u00f5es.<\/p>\n\n\n\n<p>Tal como as lentes melhoram a perce\u00e7\u00e3o visual, tamb\u00e9m a tecnologia autom\u00f3vel evolui para garantir melhor visibilidade e seguran\u00e7a.<\/p>\n\n\n<div class=\"uk-inline uk-margin full-width\"><img decoding=\"async\" src=\"https:\/\/cdn.xl.pt\/bs\/uploads\/sites\/243\/2026\/03\/0S0A53010S0A5301.jpg\" alt=\"Polo\" loading=\"lazy\" \/><\/div><p class=\"uk-hidden@s uk-text-small uk-text-muted uk-margin-small-top uk-margin-medium-bottom uk-text-left\"><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\"><strong>\u201cDe Portugal para o Mundo\u201d: mais do que uma s\u00e9rie<\/strong><\/h2>\n\n\n\n<p>A hist\u00f3ria da POLO encerra a s\u00e9rie&nbsp;<strong>\u201cDe Portugal para o Mundo\u201d<\/strong>, que ao longo de seis epis\u00f3dios percorreu o pa\u00eds para dar visibilidade a empresas portuguesas com ambi\u00e7\u00e3o internacional.<\/p>\n\n\n\n<p>De diferentes setores \u2013 ind\u00fastria, agricultura, biotecnologia ou tecnologia \u2013, a s\u00e9rie construiu um retrato do pa\u00eds produtivo, mostrando como Portugal continua a inovar, exportar e competir em mercados globais.<\/p>\n\n\n\n<p>Ao p\u00f4r estas empresas no centro da narrativa, o projeto refor\u00e7a uma ideia clara: a capacidade produtiva nacional \u00e9 um dos pilares da economia portuguesa.<\/p>\n\n\n<div class=\"uk-position-relative uk-margin\" data-uk-slider>\n<div class=\"uk-position-relative\">\n<div class=\"uk-slider-container\" >\n<ul class=\"uk-slider-items uk-child-width-1-1 uk-child-width-1-2@s uk-child-width-1-3@m uk-grid uk-grid-small\">\n<li>\n<div class=\"uk-panel border-radius uk-overflow-hidden uk-position-relative gallery-vertical-card\">\n<img decoding=\"async\" id=\"1383\" src=\"https:\/\/cdn.xl.pt\/bs\/uploads\/sites\/243\/2026\/03\/0S0A50270S0A5027.jpg\" alt=\"\" class=\"vertical-img border-radius\" style=\"aspect-ratio: 3\/4; object-fit: cover; width: 100%;\" \/>\n<\/div>\n<\/li>\n<li>\n<div class=\"uk-panel border-radius uk-overflow-hidden uk-position-relative gallery-vertical-card\">\n<img decoding=\"async\" id=\"1368\" src=\"https:\/\/cdn.xl.pt\/bs\/uploads\/sites\/243\/2026\/03\/0S0A54250S0A5425.jpg\" alt=\"\" class=\"vertical-img border-radius\" style=\"aspect-ratio: 3\/4; object-fit: cover; width: 100%;\" \/>\n<\/div>\n<\/li>\n<li>\n<div class=\"uk-panel border-radius uk-overflow-hidden uk-position-relative gallery-vertical-card\">\n<img decoding=\"async\" id=\"1371\" src=\"https:\/\/cdn.xl.pt\/bs\/uploads\/sites\/243\/2026\/03\/0S0A54310S0A5431.jpg\" alt=\"\" class=\"vertical-img border-radius\" style=\"aspect-ratio: 3\/4; object-fit: cover; width: 100%;\" \/>\n<\/div>\n<\/li>\n<\/ul>\n<\/div>\n<a class=\"uk-position-center-left-out uk-slidenav-large uk-visible@s\" style=\"margin-right: 20px;\" href=\"#\" data-uk-slidenav-previous data-uk-slider-item=\"previous\"><\/a>\n<a class=\"uk-position-center-right-out uk-slidenav-large uk-visible@s\" style=\"margin-left: 20px;\" href=\"#\" data-uk-slidenav-next data-uk-slider-item=\"next\"><\/a>\n<\/div>\n<div class=\"uk-margin-top uk-flex uk-flex-center\">\n<ul class=\"uk-slider-nav uk-dotnav\"><\/ul>\n<\/div>\n<\/div>\n\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\"><strong>Produzir em Portugal para chegar ao mundo<\/strong><\/h2>\n\n\n\n<p>Tal como o Volkswagen T-Roc, produzido em Palmela e exportado para diversos mercados, tamb\u00e9m a POLO representa uma ind\u00fastria que nasce em Portugal com voca\u00e7\u00e3o internacional.<\/p>\n\n\n\n<p>Ao longo da s\u00e9rie, ficou evidente que h\u00e1 um padr\u00e3o comum entre empresas de setores distintos: vis\u00e3o estrat\u00e9gica, capacidade de adapta\u00e7\u00e3o e ambi\u00e7\u00e3o global.<\/p>\n\n\n\n<p>A POLO sintetiza esse percurso. Uma empresa que, a partir de Vila Real, desenvolve tecnologia \u00f3tica avan\u00e7ada e a p\u00f5e ao servi\u00e7o de um mercado global.<\/p>\n\n\n\n<p>Num mundo onde ver melhor significa decidir melhor, a inova\u00e7\u00e3o portuguesa continua a abrir caminho.<\/p>\n\n\n\n<p>Porque quando Portugal investe em conhecimento, tecnologia e especializa\u00e7\u00e3o, o mundo v\u00ea e reconhece.<\/p>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>A partir de Vila Real, a \u00fanica fabricante europeia de lentes oft\u00e1lmicas de vidro combina tradi\u00e7\u00e3o, inova\u00e7\u00e3o e tecnologia para responder aos desafios da vis\u00e3o moderna e chegar a mercados internacionais.<\/p>\n<p>Num setor altamente tecnol\u00f3gico e dominado por grandes players internacionais, a POLO afirma-se como um caso singular. A partir de Vila Real, a empresa portuguesa desenvolve e produz lentes oft\u00e1lmicas h\u00e1 mais de seis d\u00e9cadas, mantendo uma caracter\u00edstica distintiva no panorama europeu: \u00e9 a \u00fanica fabricante de lentes de vidro no continente.<\/p>\n","protected":false},"author":111,"featured_media":1386,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[3,12],"class_list":["post-54","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-episodios","tag-active","tag-video"],"_links":{"self":[{"href":"https:\/\/bs.xl.pt\/de-portugal-para-o-mundo\/wp-json\/wp\/v2\/posts\/54","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bs.xl.pt\/de-portugal-para-o-mundo\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bs.xl.pt\/de-portugal-para-o-mundo\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bs.xl.pt\/de-portugal-para-o-mundo\/wp-json\/wp\/v2\/users\/111"}],"replies":[{"embeddable":true,"href":"https:\/\/bs.xl.pt\/de-portugal-para-o-mundo\/wp-json\/wp\/v2\/comments?post=54"}],"version-history":[{"count":11,"href":"https:\/\/bs.xl.pt\/de-portugal-para-o-mundo\/wp-json\/wp\/v2\/posts\/54\/revisions"}],"predecessor-version":[{"id":1389,"href":"https:\/\/bs.xl.pt\/de-portugal-para-o-mundo\/wp-json\/wp\/v2\/posts\/54\/revisions\/1389"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bs.xl.pt\/de-portugal-para-o-mundo\/wp-json\/wp\/v2\/media\/1386"}],"wp:attachment":[{"href":"https:\/\/bs.xl.pt\/de-portugal-para-o-mundo\/wp-json\/wp\/v2\/media?parent=54"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bs.xl.pt\/de-portugal-para-o-mundo\/wp-json\/wp\/v2\/categories?post=54"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bs.xl.pt\/de-portugal-para-o-mundo\/wp-json\/wp\/v2\/tags?post=54"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}