{"id":11081,"date":"2024-02-09T20:21:54","date_gmt":"2024-02-09T20:21:54","guid":{"rendered":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/?post_type=adspecs&p=11081"},"modified":"2025-06-27T16:24:58","modified_gmt":"2025-06-27T16:24:58","slug":"masthead-mobile","status":"publish","type":"adspecs","link":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/adspecs\/masthead-mobile\/","title":{"rendered":"Masthead Mobile"},"content":{"rendered":"\n

Especifica\u00e7\u00f5es gerais:<\/strong><\/h2>\n\n\n\n
CATEGORIA<\/th>DESCRI\u00c7\u00c3O<\/th><\/tr><\/thead>
Dimens\u00f5es Smartphone<\/strong><\/td>320x100px<\/td><\/tr>
Dimens\u00f5es Tablet<\/strong><\/td>728x90px<\/td><\/tr>
Peso M\u00e1ximo<\/strong><\/td>50 kbs<\/td><\/tr>
Formatos aceites<\/strong><\/td>GIF \/JPG \/ PNG \/ HTML5<\/td><\/tr>
Tags Externas Masthead<\/strong><\/td>Ser\u00e1 necess\u00e1rio obedecer \u00e0s dimens\u00f5es determinadas, aceitamos criatividades em modo responsivo.<\/td><\/tr>
Materiais<\/b><\/td>Estes devem ser enviados com 3 dias de anteced\u00eancia<\/strong> para valida\u00e7\u00e3o e testes<\/td><\/tr><\/tbody><\/table>
Especifica\u00e7\u00f5es gerais:<\/strong><\/figcaption><\/figure>\n\n\n\n\n\n\n\n

Especifica\u00e7\u00f5es para o formato em HTML5:<\/strong><\/h2>\n\n\n\n
ESTRUTURA HTML<\/th><\/tr><\/thead>
\n Click tag:<\/strong>\n 
<html>\n  <head>\n    <meta name=\"ad.size\" content=\"width=320,height=100\">\n    <script type=\"text\/javascript\">\n      var clickTag = \"http:\/\/www.google.com\";\n    <\/script>\n  <\/head>\n  <body>\n    [The rest of your creative code goes here.]\n\n    <a href=\"javascript:window.open(window.clickTag)\">\n      <img src=\"images\/dclk.png\" border=\"0\">\n    <\/a>\n  <\/body>\n<\/html>\n<\/code><\/pre>\n          
>> Certifique-se de que a sua criatividade utiliza a vari\u00e1vel clickTag<\/code> como URL de click-through.<\/strong><\/p>\n        <\/td><\/tr>
\n Imagem de Backup com a dimens\u00e3o total da pe\u00e7a:<\/strong>\n

Exemplo: no caso do MREC deve ser enviada uma imagem est\u00e1tica da campanha com 300x250px.<\/p>\n

Esta imagem ser\u00e1 usada como backup em dispositivos que n\u00e3o tenham, por exemplo, JavaScript ativo ou que n\u00e3o consigam renderizar o HTML da criatividade.<\/p>\n

Todas as pe\u00e7as devem ter o caminho dos assets na root.<\/strong><\/p>\n <\/td><\/tr><\/tbody><\/table>

Especifica\u00e7\u00f5es para o formato em HTML5:<\/strong><\/figcaption><\/figure>\n\n\n\n

Orienta\u00e7\u00f5es gerais:<\/strong><\/h2>\n\n\n\n
BEST PRACTICES<\/th>DESCRI\u00c7\u00c3O<\/th><\/tr><\/thead>
Video encoding best practices:<\/strong><\/td>\u201cTo encode video that can be served to any mobile device, you’ll need to provide multiple output formats.
To produce video with the widest reach, encode in all three supported formats: MP4, WebM, and Ogg.\u201d<\/td><\/tr>
Html5 best practices:<\/strong><\/td>iab<\/strong> HTML5 for Digital Advertising<\/a>
DoubleClick<\/strong> HTML5 banner creative overview<\/a>
DoubleClick clickTag<\/strong> clickTag <\/a>
DoubleClick<\/strong> Build an HTML5 creative
<\/a>Dive into HTML5<\/strong> Video on the Web<\/a><\/td><\/tr><\/tbody><\/table>
Orienta\u00e7\u00f5es gerais:<\/strong><\/figcaption><\/figure>\n\n\n\n
<\/code><\/pre>\n","protected":false},"featured_media":10991,"template":"","meta":[],"ad_formats":[41],"class_list":["post-11081","adspecs","type-adspecs","status-publish","has-post-thumbnail","hentry","ad_formats-mobile"],"_links":{"self":[{"href":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/wp-json\/wp\/v2\/adspecs\/11081","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/wp-json\/wp\/v2\/adspecs"}],"about":[{"href":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/wp-json\/wp\/v2\/types\/adspecs"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/wp-json\/wp\/v2\/media\/10991"}],"wp:attachment":[{"href":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/wp-json\/wp\/v2\/media?parent=11081"}],"wp:term":[{"taxonomy":"ad_formats","embeddable":true,"href":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/wp-json\/wp\/v2\/ad_formats?post=11081"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}