{"id":11102,"date":"2024-02-09T20:34:36","date_gmt":"2024-02-09T20:34:36","guid":{"rendered":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/?post_type=adspecs&p=11102"},"modified":"2025-06-27T16:21:40","modified_gmt":"2025-06-27T16:21:40","slug":"masthead","status":"publish","type":"adspecs","link":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/adspecs\/masthead\/","title":{"rendered":"Masthead"},"content":{"rendered":"\n

Especifica\u00e7\u00f5es gerais:<\/strong><\/h2>\n\n\n\n
CATEGORIA<\/th>DESCRI\u00c7\u00c3O<\/th><\/tr><\/thead>
Dimens\u00f5es Desktop<\/strong><\/td>RON \u2013 970x250px
Record \u2013 1240x220px
CM \u2013 1240x220px
Neg\u00f3cios \u2013 1240x220px
S\u00e1bado \u2013 1240x220px
M\u00e1xima \u2013 1240x220px
Flash \u2013 1240x220px
Vidas \u2013 1240x220px
Must \u2013 1240x220px
Cmtv \u2013 1240x220px
Aquela M\u00e1quina – 1280x220px
Aquela M\u00e1quina – 1280x600px (Mega Masthead)<\/td><\/tr>
Formatos<\/strong><\/td>PNG
JPG
GIF
HTML5<\/td><\/tr>
Peso m\u00e1ximo<\/strong><\/td>150KB<\/td><\/tr>
V\u00eddeo<\/strong><\/td>Opcional<\/td><\/tr>
Formato V\u00eddeo<\/strong><\/td>MP4 e WEBM<\/td><\/tr>
Tags Externas Masthead<\/strong><\/td>Ser\u00e1 necess\u00e1rio obedecer \u00e0s dimens\u00f5es determinadas, aceitamos criatividades em modo responsivo. Video n\u00e3o pode iniciar com audio.<\/td><\/tr>
Materiais<\/strong><\/td>Estes devem ser enviados com 3 dias de anteced\u00eancia<\/strong> para valida\u00e7\u00e3o e testes<\/td><\/tr><\/tbody><\/table>
Especifica\u00e7\u00f5es gerais:<\/strong><\/figcaption><\/figure>\n\n\n\n\n\n\n\n

Especifica\u00e7\u00f5es para o formato em HTML5:<\/strong><\/h2>\n\n\n\n
ESTRUTURA HTML<\/th><\/tr><\/thead>
\nClick tag:<\/strong>\n
<html>\n  <head>\n    <meta name=\"ad.size\" content=\"width=X,height=Y\">\n    <script type=\"text\/javascript\">\n      var clickTag = \"http:\/\/www.google.com\";\n    <\/script>\n  <\/head>\n  <body>\n    [The rest of your creative code goes here.]\n    <a href=\"javascript:window.open(window.clickTag)\">\n      <img src=\"images\/dclk.png\" border=\"0\">\n    <\/a>\n  <\/body>\n<\/html>\n<\/code><\/pre>\n<\/td><\/tr>
\nImagem de Backup com a dimens\u00e3o total da pe\u00e7a.<\/strong>
\nNota:<\/strong> A imagem est\u00e1tica ser\u00e1 usada como backup em dispositivos que n\u00e3o tenham, por exemplo, Javascript activo ou que, por algum motivo, n\u00e3o consigam \u201crenderizar\u201d o HTML da criatividade. Todas as pe\u00e7as t\u00eam que ter o caminho dos assets na Root.\n<\/td><\/tr><\/tbody><\/table>
Especifica\u00e7\u00f5es para o formato em HTML5:<\/strong><\/figcaption><\/figure>\n\n\n\n

Orienta\u00e7\u00f5es gerais:<\/strong><\/h2>\n\n\n\n
BEST PRACTICES<\/th>DESCRI\u00c7\u00c3O<\/th><\/tr><\/thead>
Video encoding best practices:<\/strong><\/td>\u201cTo encode video that can be served to any mobile device, you’ll need to provide multiple output formats.
To produce video with the widest reach, encode in all three supported formats: MP4, WebM, and Ogg.\u201d<\/td><\/tr>
Recomenda\u00e7\u00f5es:<\/strong><\/td>iab<\/strong> HTML5 for Digital Advertising<\/a>
DoubleClick<\/strong> HTML5 banner creative overview<\/a>
DoubleClick clickTag<\/strong> clickTag <\/a>
DoubleClick<\/strong> Build an HTML5 creative
<\/a>Dive into HTML5<\/strong> Video on the Web<\/a><\/td><\/tr><\/tbody><\/table>
Orienta\u00e7\u00f5es gerais:<\/strong><\/figcaption><\/figure>\n","protected":false},"featured_media":10988,"template":"","meta":[],"ad_formats":[38],"class_list":["post-11102","adspecs","type-adspecs","status-publish","has-post-thumbnail","hentry","ad_formats-desktop"],"_links":{"self":[{"href":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/wp-json\/wp\/v2\/adspecs\/11102","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/wp-json\/wp\/v2\/adspecs"}],"about":[{"href":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/wp-json\/wp\/v2\/types\/adspecs"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/wp-json\/wp\/v2\/media\/10988"}],"wp:attachment":[{"href":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/wp-json\/wp\/v2\/media?parent=11102"}],"wp:term":[{"taxonomy":"ad_formats","embeddable":true,"href":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/wp-json\/wp\/v2\/ad_formats?post=11102"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}