{"id":11510,"date":"2021-06-04T14:41:33","date_gmt":"2021-06-04T14:41:33","guid":{"rendered":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/sem-categoria\/lideres-da-industria-partilham-5-previsoes-para-um-futuro-sem-cookies\/"},"modified":"2021-06-04T14:41:33","modified_gmt":"2021-06-04T14:41:33","slug":"lideres-da-industria-partilham-5-previsoes-para-um-futuro-sem-cookies","status":"publish","type":"post","link":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/noticias\/lideres-da-industria-partilham-5-previsoes-para-um-futuro-sem-cookies\/","title":{"rendered":"L\u00edderes da ind\u00fastria partilham 5 previs\u00f5es para um futuro sem cookies"},"content":{"rendered":"\n<p>Foi no recente &lt;em>The Cookie Conundrum: A Recipe for Success&lt;\/em>, organizado pela theCUBE da empresa de analistas americana SiliconANGLE Media e patrocinada pela gigante de tecnologia de publicidade Quantcast, executivos da News Corp, Xaxis, U of Digital e Quantcast cobriram tudo, desde as etapas importantes que as marcas devem estaremos levando agora, dada a morte iminente do cookie de terceiros e a oportunidade de corrigir pr\u00e1ticas menos pr\u00f3prias da ind\u00fastria, para identificadores alternativos, como FLoC e UID 2.0, e at\u00e9 mesmo dan\u00e7as TikTok.<\/p>\n\n\n\n<p>Consulte o artigo original, em ingl\u00eas, em <a rel=\"noreferrer noopener\" href=\"https:\/\/whatsnewinpublishing.com\/industry-leaders-share-five-predictions-for-a-cookieless-future-at-quantcasts-cookie-conundrum-summit\/\" target=\"_blank\">whatsnewinpublishing.com<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tendo como ponto de partida as previs\u00f5es dos especialistas, foi feito um desafio \u00e0 mudan\u00e7a por parte do setor.<\/p>\n","protected":false},"author":5,"featured_media":11513,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32],"tags":[266,269,272,50,275],"class_list":["post-11510","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","tag-cookie-conundrum","tag-cookieless","tag-floc","tag-internacional","tag-quantcast"],"_links":{"self":[{"href":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/wp-json\/wp\/v2\/posts\/11510","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/wp-json\/wp\/v2\/comments?post=11510"}],"version-history":[{"count":0,"href":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/wp-json\/wp\/v2\/posts\/11510\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/wp-json\/wp\/v2\/media\/11513"}],"wp:attachment":[{"href":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/wp-json\/wp\/v2\/media?parent=11510"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/wp-json\/wp\/v2\/categories?post=11510"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bs.xl.pt\/medialivre-boost-solutions\/wp-json\/wp\/v2\/tags?post=11510"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}